About Rachel

Helping brands show

up with clarity,

creativity, and heart.

Hi, I’m Rachel! I’m a creative strategist, photographer, and community builder who helps brands and entrepreneurs tell stories that actually connect with people. My work blends social media strategy, photography, and brand marketing to create digital experiences that feel fresh, authentic, and human.

15 years of storytelling that builds trust and connection

Experience & Expertise

With a background in journalism and 15+ years in storytelling, I’ve had the privilege of working with both household names and dynamic entrepreneurs. My work has appeared with National Geographic Traveler, Allrecipes, Thrillist, The Kitchn, Shipt, Simple Mills, and many more.

From managing audiences of over 3 million followers to capturing portraits for magazine covers, I bring a mix of creativity, strategy, and curiosity to every project. You can trust that your brand’s story is in expert hands—crafted with both insight and intention.

A Real,

Human Approach

Storytelling has shaped my life, from running a newsletter in fifth grade to studying journalism at the University of Missouri.

hat early curiosity and passion for connection now guide the way I approach social media, digital marketing, and brand photography. I see stepping onto social media as stepping up to a megaphone—every post, story, and campaign has the potential to resonate. My focus is on creating content that feels authentic, memorable, and inspires real action.

Beyond the screen, I live this same philosophy. Whether building community in real life or sharing my journey of creating adult friendships from scratch on Instagram, I stay grounded in what matters most: connection—online and off.