Social Media

Let’s build a social presence

worth following

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Where Social Media Expertise Meets Visual Storytelling

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Clients love working with Rachel for her unmatched energy, deep understanding of social media and internet culture, and her ability to blend strategy with content creation.

As a trusted social media strategist, she’s helped brands like Allrecipes (where she doubled their Instagram following from 350k to 700k in 10 months) and 425 Magazine grow their audiences through storytelling and digital strategy. Those kinds of result come from really understanding a brand, its audience, and what makes people stop scrolling and pay attention.

In 2019, Rachel launched her consulting business to bring that expertise to businesses of all sizes. Today, she partners with brands to build custom social media strategies, campaigns, and content that drive connection and results.

Rachel works with brands of all sizes to build social media strategies, campaigns, and content that drive real connection and real results. If you're ready to stop guessing and start growing, you're in the right place.

GET IN TOUCH 👉

 Social Media Offerings

CLARITY
Accelerate
Fractional Director
Custom Project
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Clarity

Strategic Social Media Audit

FOR BRANDS READY FOR CLEAR ACTIONS TO MOVE FORWARD

If your social media isn't performing the way you'd hoped — or you're not sure why it's not connecting — this is where we start. I'll do a deep dive into your current profiles and performance, evaluate your content strategy, and come back to you with a clear, prioritized action plan that actually makes sense for your brand.

What you'll walk away with:

  • A full audit of your social profiles and performance

  • An honest assessment of what's working and what isn't

  • Your top 3 priority actions to drive reach, engagement, and growth

  • Available for Instagram, Facebook, and/or LinkedIn

ONE MONTH: STARTING AT $1999

LET'S GET STARTED
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Accelerate

Custom Social Strategy Build

FOR BRANDS READY TO TAKE SOCIAL MEDIA TO THE NEXT LEVEL

Social media without a strategy is like hopping on a plane ✈️ with no destination. Rachel’s work as a social strategist gives a brand’s social media a purpose and a clear path forward. Rachel works hard at defining the “why” behind the brand’s social channels, ensuring that the content is aligned with the brand in a unique and thoughtful way. Rachel dives deep into audience insights, post metrics, and performance data to craft a one-of-a-kind social media strategy that elevates the brand’s presence. Instagram, LinkedIn and Facebook strategies available.

This program is designed for brands with an existing marketing team (even if it's just one person!) who will execute the social media strategy developed with Rachel's expert direction and guidance.

Clients have the option to move into ongoing monthly strategic social media support following the Accelerate Program.

3 MONTH PROGRAM: STARTING AT $3499 PER MONTH

Inquire About Accelerate Program

Strategic Social Support: Following Accelerate

FOR BRANDS FOLLOWING THE ACCELERATE PROGRAM, SEEKING CONTINUED SOCIAL GROWTH AND STRATEGY SUPPORT

You've completed the ACCELERATE program and now have a powerful social media strategy in hand. Strategic Social Support is designed to provide ongoing support to help your marketing team effectively implement that strategy and continue to drive results.

This monthly program offers:

  • Monthly Content Planning & Review

  • Performance Monitoring & Optimization

  • Platform-Specific Guidance

  • Q&A and Strategy Refinement

  • Content Template & Tool Recommendations

  • Ongoing Team Support

Strategic Social Support provides the expert guidance you need to confidently execute your social media strategy and maintain consistent growth without the full investment of a Fractional Social Media Director. This program is designed to empower your team and ensure your social media efforts continue to deliver meaningful results.

Partnerships begin at:

6 MONTHS:$1799 PER MONTH, 6 MONTH CONTRACT REQUIRED OR

3 MONTHS: $1999 PER MONTH, 3 MONTH CONTRACT REQUIRED

Inquire about Strategic Social Support
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Fractional Director

Advisory support that elevates teams, clients, and campaigns.

FOR PR FIRMS, AD & MARKETING AGENCIES, OR BRANDS WHO NEED A SOCIAL EXPERT IN A FRACTIONAL LEADERSHIP AND ADVISORY ROLE

Rachel has helped award-winning agencies nationwide win new business, create strategic and whip-smart proposals, onboard new clients with a social-first lens, as well as cross-collaborate with leadership, designers and other marketing professionals to help agencies put their best social media foot forward.

As a fractional social media director, Rachel advises PR, advertising and marketing agencies — as well as brands who need a social expert in an advisory capacity — to build strong, organic social media processes, mentor junior and mid-level marketing team members, keep the team updated on social media best practices, train interns, and much more.

ONGOING 6-MONTH PARTNERSHIPS: STARTING AT $5499 PER MONTH

This 6-month Fractional Social Media Director partnership starts at $5499 per month, which provides your agency with a dedicated social media expert for a minimum of 20 hours per month. This investment allows you to leverage Rachel’s experience in winning new business, developing winning social strategies, and upskilling your team, ultimately leading to ncreased client satisfaction, higher proposal win rates, and more effective social media campaigns.

Inquire about Fractional Director
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Custom Project

Custom quote for your unique project

If what you see here sounds great, but doesn’t quite fit your needs for a specific unique project, Rachel is always up for a chat to see how we might be able to partner together.

If you have something else in mind but think we’d be a great fit, reach out for a custom quote.

INQUIRE FOR A CUSTOM PROJECT QUOTE

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    It’s All About Your Story

    Whether you’re a large brand, a small team, or an entrepreneur, there are so many ways we can partner together.

    From custom photography to creating a fresh and holistic social media strategy, I’m passionate about bringing your vision to life with a refined focus and purpose - and with some fun conversation, energetic brainstorming and big picture dreaming mixed in there, too.

    Let’s Get Social 👉

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